Most clinics rely on a mix of traditional and digital marketing strategies: websites, social media, local physician outreach, community events, print ads, and brochures. While these tactics increase visibility, they often lack consistency, are hard to measure, and depend on patients taking the initiative to follow through.

Now imagine this: a patient has already completed a hearing screening at their doctor’s office—a place of trust. Their results and contact information are automatically shared with your clinic, and they’re expecting to hear from you.

That’s the power of SHOEBOX QuickTest. It connects your clinic directly to patients at the point of care, engaging them during a critical, data-driven moment—often their first formal assessment of hearing. Regardless of the results, it opens the door to education, trust, and a clear path to care. By partnering with physicians to embed hearing screenings into primary care workflows, your clinic can convert routine checkups into a reliable source of referrals and long-term growth.

This article will show you how to launch this strategy using proven outreach methods and real-world clinical use cases.

The Missed Opportunity: Why Hearing Loss Goes Unnoticed in Primary Care

Despite growing research linking untreated hearing loss to serious issues like cognitive decline, depression, and reduced productivity, it remains one of the most overlooked conditions in primary care. Many patients do not mention their hearing difficulties, either because they do not recognize it as a problem or because they dismiss it as a normal part of aging or due to challenges in hearing in noisy environments.

Meanwhile, primary care physicians face packed schedules and competing priorities. Without a simple, efficient way to screen for hearing loss, the issue slips down the list. Time pressure, billing concerns, and unclear referral pathways contribute to inaction.

That’s where SHOEBOX QuickTest makes a difference. A quick, self-guided screening delivered at the right moment allows physicians to flag concerns and connect patients with hearing care, without disrupting their workflow.

The Solution: How QuickTest Fits into Primary Care Workflows

Here’s how SHOEBOX QuickTest fits seamlessly into real-world primary care workflows.

SHOEBOX QuickTest is a self-guided, two-minute screening that fits naturally into primary care. It runs on a tablet, requires no training, and doesn’t take up physician time.

Clinics typically use one of two workflows:

• Option 1: Waiting Room Screening
  The patient completes the QuickTest hearing screening in the waiting room before their appointment. Once finished, the device is returned to the front desk so a staff member can review the results and flag them for the physician to discuss during the visit.
• Option 2: Exam Room Screening
  A medical assistant provides the patient with the QuickTest screening device in the exam room while they wait for the doctor. We all know the moment—patients staring at the wall, scrolling through their phones, or watching the clock. Instead, they’re engaged in something useful and often surprisingly meaningful. The test is done by the time the doctor enters.

In both cases, the physician’s schedule remains uninterrupted. Results are automatically uploaded to your hearing clinic’s portal, enabling secure tracking, timely outreach, and better care coordination.

Primary care opens the door. Your clinic takes it from there: no paperwork, no lost referrals, just timely, effective care.

Why It Works: The Win-Win-Win Model for Hearing Care Clinics, Physicians, and Patients

• For the Hearing Care Clinic:
  QuickTest gives you a consistent, clinic-managed referral channel with real-time access to results and contact information, all while ensuring full HIPAA compliance.You can tailor the screening experience with customizable noise levels and threshold parameters to fit your protocols, incorporate your branding for a seamless patient experience, and, if needed, manage a fleet of devices remotely. Follow-ups become efficient, personalized, and actionable.Even patients with normal results represent future opportunity. With gentle follow-up, educational content, and annual check-ins, your clinic stays top of mind. At the same time, positive experiences often lead to word-of-mouth referrals for family or friends. QuickTest also supports 19 languages, making it accessible to diverse patient populations and facilitating easy scaling across various community settings.Most clinics notice a measurable impact within the first few months, and its low-cost subscription model integrates smoothly into your monthly marketing budget.
• For the Physician:
  Hearing screenings are often overlooked in primary care due to a combination of limited time, billing challenges, and a lack of streamlined referral pathways. These are barriers that most clinics are all too familiar with. QuickTest requires no additional time or clinic resources, yet still adds meaningful value to patient visits. Physicians can also offer more comprehensive care without altering their routine, an advantage few approaches provide.
• For the Patient:
  Hearing loss is easy to ignore—until it isn’t. QuickTest brings this concern to light in a gentle and accessible manner during routine appointments through the trusted voice of their doctor.Whether their results show a concern or not, patients leave with clarity, direction, and a trusted path forward, which is something that can make all the difference for those who have quietly struggled with hearing issues for years.

This model succeeds because it brings everyone to the same table. It expands access, builds stronger relationships, and delivers results without adding friction for your clinic or your partners.

How to Get Started: Launching Your First QuickTest Referral Partnership

Launching your own QuickTest-powered referral network is easier than you might expect, and you won’t have to do it alone. This is a proven, manageable way to start building consistent, high-quality referrals from trusted local providers.

1. Get full support from SHOEBOX
   You’ll get a complete set of support materials, including demo videos, customizable messaging templates, and a ready-to-print physician handout that clearly explains the value of screening.
2. Start small with the right partners
   Provide QuickTest to their clinic at no upfront cost, no disruption, and no extra workload.
3. Customize to fit your clinic
   Use the QuickTest portal to set custom thresholds, add your clinic’s branding, personalize the call-to-action messages, and manage how patients move from screening to care.
4. Track results and follow up with ease
   Your clinic dashboard shows real-time testing activity, helping you follow up directly with referred patients and optimize your approach over time.

This model is designed to grow with you. Whether you start with one physician or five, it’s a flexible, scalable strategy that delivers results and helps you build a connected, collaborative model of care.

Looking Ahead: Expanding Your Reach

After your QuickTest program is running smoothly in primary care, many clinics choose to expand into other community locations, including pharmacies, senior centers, optical clinics, or even their own waiting rooms. QuickTest is versatile enough to go wherever patients are.

Don’t Wait: Primary Care Is a Growth Engine Hiding in Plain Sight

Primary care remains one of the most underutilized channels for growth in hearing clinics, and QuickTest gives you a way to lead the charge. With this model in place, local physicians aren’t just providing care; they’re introducing your clinic to patients at precisely the right moment.

When a physician flags hearing loss and refers a patient your way, it’s more than a routine recommendation. It’s high-trust, high-conversion marketing driven by real clinical insight. And you should be part of it.

This works because it fits seamlessly into everyday care. QuickTest works quietly in the background, turning routine visits into meaningful opportunities to connect, educate, and grow.

This isn’t just about offering better care. It’s about building a stronger, more sustainable engine for long-term practice growth.

The post Grow Your Hearing Practice Through Primary Care: How SHOEBOX QuickTest Helps Drive More Patient Referrals appeared first on Shoebox Ltd..

Imagine living in a place where hearing care isn’t just hard to access—it simply doesn’t exist. For many of the 1.5 billion people worldwide with hearing loss, this isn’t a distant concern: it’s a daily reality. According to the World Health Organization’s 2021 World Report on Hearing, over 430 million people require hearing rehabilitation, yet most still go without, especially in low- and middle-income regions (WHO, 2021). SHOEBOX is changing this by redefining how hearing care is delivered. Our software-based tools break down barriers, turning almost any setting into a place where hearing health can be confidently addressed.

This mission came vividly to life through our Director of Audiology, Renée Lefrancois, who recently joined an outreach initiative to bring hearing care directly to remote communities. Equipped with SHOEBOX PureTest and QuickTest, Renée and the team of eight volunteers set up temporary pop-up clinics in areas without traditional clinical facilities. In these settings, SHOEBOX solutions made hearing care accessible, personalized, and practical, helping deliver much-needed services to people who would otherwise go without them.

Immediate Hearing Screening with SHOEBOX QuickTest

In the team’s outreach initiatives, the first step was simple but powerful: prioritize those for whom hearing healthcare would improve their quality of life by screening for hearing loss as soon as patients arrived at the clinic. SHOEBOX QuickTest—a tablet-based, self-administered hearing screener—made it easy to efficiently triage participants. Its simplicity and portability allowed the team to screen more people in less time. While the mission was focused on hearing loss diagnostics and treatment, word quickly spread that hearing care professionals were going to be in town. Many residents arrived with general ear concerns, such as wax buildup or ear infections. QuickTest quickly proved essential for triaging patients. It’s a process any provider can replicate—just an iPad, circumaural headphones, and a willingness to bring care where it’s needed.

Designed for ease of use and speed, QuickTest’s touchscreen interface allows participants to navigate the screening independently. Test parameters are customizable, allowing providers to tailor the testing experience and outcome to the specific needs of their community. Supporting multiple languages and offline functionality, QuickTest ensures reliable performance across diverse and resource-limited settings. We’ve seen it successfully used in environments ranging from geriatric health centers, school gymnasiums, and mobile vans to community centers, making hearing screening accessible nearly anywhere. When Internet access is available, results sync seamlessly to the SHOEBOX web portal, simplifying follow-up care coordination.

The ability to collect contact details, guide participants to the next steps, and send results by email builds a bridge to ongoing care. QuickTest helped Renée’s team efficiently triage patients, often providing their first step into hearing care. It’s a scalable strategy that empowers providers around the world to make hearing screening truly accessible.

Comprehensive Evaluations with SHOEBOX PureTest

Once individuals with hearing loss were identified during screening, Renée turned to SHOEBOX PureTest to complete diagnostic follow-up testing on-site. With just an iPad and calibrated transducers, she provided accurate, clinical-grade assessments in temporary spaces without the need for a sound booth.

Early in the outreach initiative, several audiologists on the team fell ill, leaving a smaller group to handle a full schedule built for eight. Volunteers with little or no clinical background stepped in as test administrators using SHOEBOX PureTest—a software-based, tablet-operated audiometer designed for diagnostic hearing testing in any environment. These volunteers were trained to administer the self-guided automated test, which allowed them to contribute meaningfully without clinical expertise. PureTest’s automated testing mode and guided protocols kept assessments consistent and clinically accurate, allowing the remaining audiologists to focus on diagnosing hearing loss and fitting hearing aids. Despite the unexpected challenges, the team completed most, if not all, scheduled appointments thanks to PureTest’s user-friendly design.

Renée tested and reviewed results on-site without relying on traditional clinical infrastructure. In other outreach programs, PureTest has proven equally effective in mobile vans, rural schools, and other non-traditional, low-resource settings. Its ability to function offline, combined with state-of-the-art ambient noise monitoring, ensures providers can work confidently in a wide range of environments, bringing high-quality, personalized care wherever it’s needed most.

At the end of each clinic day, participants left with real answers, a clearer picture of their hearing health, and in some cases, newly-fitted hearing aids. This kind of immediate insight, delivered with compassion and backed by clinical-grade tools, makes PureTest a powerful addition to any hearing care effort.

Building Sustainable Hearing Health

Community outreach isn’t just about offering care for a day—it’s about creating momentum for lasting change. At SHOEBOX, we believe hearing health should be within reach for everyone, no matter where they live. That’s why PureTest and QuickTest are built to bring care directly to people, even in places where access to traditional audiology services is limited or unavailable.

Renée’s experience shows what becomes possible when clinicians are equipped to meet people where they are. Whether it’s a remote community or an underserved neighborhood, these moments of connection can spark real, sustained improvements in hearing health.

Meeting the Challenge Together: Where Need Meets What’s Possible

Closing the global hearing care gap requires adaptable, scalable solutions grounded in real-world challenges. While international outreach is essential, millions of Americans face similar barriers to care. SHOEBOX empowers clinicians, medical assistants, and others to deliver testing in community spaces that might otherwise go unserved. Whether through mobile clinics, community partnerships, or outreach missions like Renée’s, SHOEBOX solutions are helping providers deliver care where it’s needed most.

PureTest and QuickTest represent a growing shift in how hearing care is delivered around the world. By equipping clinicians with smart, accessible tools, we’re helping make better hearing a reality—not just in principle but in everyday practice.

• World Health Organization. (2021). World Report on Hearing. Geneva: World Health Organization. Licence: CC BY-NC-SA 3.0 IGO.- http://who.int/publications/i/item/9789240020481

The post Empowering Hearing Outreach with SHOEBOX: When Care Goes to the People appeared first on Shoebox Ltd..

As a distinguished leader in the Brazilian hearing aid market, Comunicare has spent 19 years providing top-tier audiological services across the country. As part of the WS Audiology Group, both Comunicare and SHOEBOX share a common vision of continuously seeking innovative solutions to amplify reach and enhance efficiency in the audiology sphere. This case study charts Comunicare’s journey towards the integration of SHOEBOX’s digital hearing screener designed for both remote and in-person environments. This innovative tool has brought about a substantial transformation in their hearing testing procedures and overall patient care approach.

Background: Comunicare: Shaping the Future of Audiology Beyond Conventional Practices

Comunicare’s trajectory is grounded in its unwavering commitment to delivering exceptional hearing rehabilitation services steered by seasoned and proficient speech therapists. Their resounding reputation for offering superior products coupled with personalized speech therapy assistance has consolidated their position as the largest network of hearing aid stores in Brazil, encompassing more than 70 stores and 200 service points across the country. Beyond Brazil, Comunicare has extended its reach to Chile, operating five stores in Santiago.

However, Comunicare’s ambitions were not confined within the realms of conventional practice. Aspired to offer a fluid and convenient audiological experience to their customers, Comunicare embarked on an evolution towards integrating digital solutions into their service offerings.

Forging a Path of Innovation: Comunicare’s Leap to Digital Hearing Screeners

Fuelled by a zest for innovation, Comunicare steered towards our digital hearing screening solution. With a history of developing impactful audiology solutions, we emerged as a perfect partner aligning with Comunicare’s vision.

The wide-ranging, dynamic features of SHOEBOX’s hearing screener, from accessibility and user-friendliness to detailed hearing analyses, provided the perfect blend for Comunicare to enhance its services. Consequently, they achieved expanded reach, bolstered efficiency, and substantial growth.

Seamless Integration and Remarkable Benefits: The Impact of SHOEBOX’s Hearing Screeners on Comunicare’s Service Delivery

The adoption of SHOEBOX’s digital hearing screeners incited a substantial transformation in Comunicare’s service delivery. SHOEBOX’s online hearing screener unlocked the potential of at-home hearing tests, breaking down geographical hurdles and ensuring more accessible and convenient hearing healthcare.

Utilized remotely, SHOEBOX’s hearing screener has proven itself to be an intuitive online hearing screening tool. This tool has enabled Comunicare to expand its services, delivering accessible solutions to a wider demographic. While the uptake of this new platform has been progressive, with 33 tests conducted over the past year, the emerging results have been significantly promising. An impressive 82% of these tests have indicated some degree of hearing loss, a revelation that emphasizes the importance of accessible, user-friendly platforms like SHOEBOX’s solution. Despite the initial modest usage, the potential of this platform to uncover previously unidentified hearing issues is significant.

In an in-person setting, SHOEBOX’s hearing screener has effectively served Comunicare as an in-store tool, quickly identifying potential hearing loss within a matter of minutes. This has not only added an additional layer of service but has also served as a potent engagement point for customers visiting the stores.

Significant Strides in Hearing Healthcare: Results and Benefits from Comunicare’s Adoption of SHOEBOX’s Solutions

The implementation of SHOEBOX’s solutions sparked a profound change in Comunicare’s operations. In the 11 months post-integration into their first store, Comunicare conducted 205 in-store hearing tests, with 155 indicating reduced or very reduced hearing. This invaluable insight resulted in the sale of 60 hearing aids to 36 customers, indicating a robust return on investment.

During 2022, Comunicare conducted 846 in-person tests across 14 stores with 20 tablets. The results were as follows:

Good Hearing Ability: 240
Reduced Hearing Ability: 392
Very Reduced Hearing Ability: 214
Total: 846

Additionally, through SHOEBOX’s online platform, Comunicare executed 2,285 tests, revealing a substantial prevalence of hearing loss:

Left Ear:

Good: 449
Hearing Loss: 944
Significant Hearing Loss: 892
Total: 2,285

Right Ear:

Good: 412
Hearing Loss: 939
Significant Hearing Loss: 934
Total: 2,285

Offering these quick and convenient tests allowed Comunicare to identify potential hearing loss early, resulting in an increase in hearing aid sales and, crucially, an enhancement in their customers’ quality of life.

Conclusion

In light of the significant results and extensive benefits, Comunicare wholeheartedly recommends SHOEBOX’s digital hearing screeners to fellow audiology service providers. Its deployment in diverse settings, from in-person to remote, has reshaped Comunicare’s approach to service delivery, notably enhancing the customer experience. This move has further cemented its position as a thought leader in today’s audiological services landscape.

Are you ready to evolve your audiology services with SHOEBOX’s digital hearing screeners? Engage with our team today and discover the boundless potential of digital hearing healthcare. Raise your services to unparalleled levels, following in the footsteps of Comunicare. Reach out to us now to initiate your journey toward redefining hearing healthcare.

The post Case Study: Modernizing Audiology Services: A Look at Comunicare’s Success with SHOEBOX’s Digital Hearing Screeners appeared first on Shoebox Ltd..

In the fast-paced metropolis of New York City, audiologist Kathleen Wallace, Au.D., has established herself as a prominent mobile practitioner, extending audiological services to patients throughout Manhattan, Brooklyn, and Queens. As an independent contractor collaborating with a larger audiology clinic, Kathleen sought a portable audiometer that seamlessly aligns with her practice’s unique needs. This case study delves into Kathleen’s journey of discovering SHOEBOX and its transformative integration into her mobile audiology practice, revolutionizing her approach to hearing testing and patient care.

Background: Empowering Audiology Beyond Traditional Boundaries – Kathleen’s Path to Mobile Care
Kathleen’s audiology career took shape following the successful completion of her AuD at CUNY Graduate Center. Her professional journey encompassed significant roles in esteemed medical settings such as Mount Sinai and Northwell Health – however, Kathleen’s true calling extended beyond the confines of traditional practice.

Driven by a vision of patient-centric care and leveraging her expertise in education, Kathleen embarked on a multifaceted path. She embraced the roles of an adjunct professor, Head of Provider Education for Tuned, and a virtual and in-home care provider. In her pursuit of expanding audiological accessibility, Kathleen harnessed the power of social media platforms such as TikTok and Instagram to educate and engage with her audience.

Determined to deliver personalized audiological care directly to her patients, Kathleen sought to overcome the limitations of brick-and-mortar clinics. She aimed to bring audiology services to patients’ homes, forging a new paradigm of convenience and accessibility in the field.

The Decision to Embrace SHOEBOX

With a keen awareness of our reputation as a pioneer in portable audiology solutions, Kathleen had been closely following our product development. When she found herself in need of lightweight and compact equipment, we emerged as a possible good fit. The remarkable portability of SHOEBOX audiometers, its seamless compatibility with laptops, and the inclusion of advanced features such as multiple recorded word lists, QuickSIN, and video otoscopy, solidified Kathleen’s trust that it was the perfect solution for her dynamic mobile audiology practice.

We take pride in providing cutting-edge audiology solutions that meet the evolving needs of professionals like Kathleen. The compact and lightweight design of SHOEBOX empowers audiologists to deliver exceptional care to their patients in any setting without compromising on accuracy or efficiency. Our commitment to innovation and our dedication to meeting the unique requirements of mobile practitioners like Kathleen have made SHOEBOX the preferred choice for forward-thinking audiologists seeking the best portable audiology solution on the market.

Integration and Benefits: Streamlining Mobile Audiology with SHOEBOX

Since Kathleen incorporated SHOEBOX diagnostic testing into her mobile audiology practice, the integration has been seamless and transformative. Kathleen can now conduct comprehensive hearing assessments outside of the traditional soundbooth, expanding the reach of her services to patients wherever they may be. The compact and lightweight design of SHOEBOX has not only made transportation more convenient, even on crowded public transit, but has also showcased cutting-edge advancements in portable audiology technology.

One of the standout features, cherished by Kathleen, is its exceptional portability. The ability to perform tests solely through a laptop and headphones has revolutionized the patient experience she delivers. Patients are consistently impressed by the convenience and efficiency of this modern approach to hearing testing. Additionally, the inclusion of QuickSIN has been a game-changer for Kathleen, as it empowers her to effectively address patients’ primary concern of hearing in challenging background noise environments.

With SHOEBOX, Kathleen has experienced enhanced mobility, increased patient satisfaction, and greater efficiency in her mobile audiology practice. The integration of this state-of-the-art solution has propelled Kathleen’s practice to new heights, enabling her to deliver top-quality care to her patients with unmatched convenience and precision.

Results and Benefits: Transforming Patient Outcomes

Since integrating SHOEBOX into her mobile audiology practice, Kathleen has observed remarkable results and experienced numerous benefits. On average, she conducts hearing assessments for approximately 15 patients per month, and a significant number of these individuals choose to move forward with hearing aids based on the test outcomes. It is important to note that Kathleen’s patient population may be self-selecting, as those who schedule home visits are typically already aware of their hearing loss and motivated to seek hearing aid solutions. Nonetheless, the high success rate speaks to the effectiveness of Kathleen’s approach.

One of the most significant advantages of Kathleen’s mobile audiology practice is the time-saving aspect it offers to patients. By eliminating the need for patients to commute to a traditional clinic and wait in crowded waiting rooms, Kathleen’s services have become much more accessible and convenient. This aspect holds particular value for patients who face challenges leaving their homes, such as the elderly or individuals with mobility issues. SHOEBOX has enabled Kathleen to bring audiological care directly to their doorstep, ensuring that no one is left behind when it comes to hearing health. Something that we’re particularly proud to help Kathleen accomplish.

By leveraging portability and advanced features, Kathleen has successfully transformed her practice and improved the overall patient experience. The combination of accurate testing capabilities, efficient workflows, and the ability to address patients’ primary concern of hearing in background noise through QuickSIN has set her apart as a trusted provider of audiological care. Patients are amazed by the convenience and modernity of the testing process and are empowered to make informed decisions about their hearing health.

Conclusion:

Based on her exceptional experience, Kathleen wholeheartedly recommends SHOEBOX to her peers in the audiology field. The reliability, portability, and exceptional support have exceeded her expectations. For audiologists seeking a portable solution that allows them to deliver mobile care without compromising on quality and efficiency, SHOEBOX is the ideal choice.

By conducting tests outside the traditional soundbooth, Kathleen has enhanced the convenience and accessibility of hearing assessments. The overwhelmingly positive feedback from patients further solidifies SHOEBOX as an invaluable asset in Kathleen’s practice, elevating the standard of audiological care in New York.

Are you ready to transform your audiology practice with accuracy and mobility? Contact our team today and unlock the full potential of portable audiology. Your patients deserve the absolute best, and SHOEBOX is here to deliver. Join Kathleen and numerous other hearing care professionals who have already elevated their mobile services to new heights. Get in touch with us now to start your digital hearing screening journey.

The post Case Study: Enhancing Mobile Audiology Care: A Case Study with Kathleen Wallace, Au.D. LLC appeared first on Shoebox Ltd..

Introduction

As with any significant transformation, the introduction of Over-the-Counter (OTC) hearing aids into the hearing industry is causing many clinic owners to re-evaluate their operations. In addition, a shift of comparable significance is happening with potential patients as they explore and shop for devices that suit their budget and amplification needs.

In this article, trends observed regarding OTC interest will be explored, as well as presenting exciting ways innovative digital audiometry effectively meets the needs of both clinicians and potential patients by offering education, engagement and partnership opportunities.

PART 1- Understanding the Emerging OTC Hearing Aid Market

OTC Hearing Aids Can Be a First Step in One’s Hearing Health Journey

The National Institute on Deafness and Other Communication Disorders (NIDCD) estimates that more than 37 million American adults have disabling hearing loss. Of those living with hearing loss, more than half are over the age of 60, and only one-in-four people who would benefit from a hearing aid have tried one. Unfortunately, many people who could benefit from hearing aids are currently not benefitting from amplification.

The introduction of OTCs into the market now resembles the journey currently available to those purchasing over-the-counter eyeglasses. For example, when many people first notice difficulty seeing, they have the choice to visit a range of stores to purchase low-cost, non-prescription glasses. These glasses can assist with reading; however, if the buyer has complex, progressive or unequal vision loss, these glasses only temporarily help the person see better. It usually doesn’t take long before they recognize a customized vision solution is needed. They eventually book an appointment with an optician seeking prescription eyewear.

For some patients, OTCs may be the only hearing solution considered as a starting point on their journey to better hearing. By not offering OTCs, a clinic may miss out on the opportunity to attract a potential patient and eventually dispense a more customized prescription hearing aid – a missed sales opportunity. Of course, not all hearing aids and circumstances are identical, but for many patients, OTCs will be the first step that eventually leads them to a prescribed hearing aid fitting and, in turn, a more favorable hearing health outcome. The growth in OTC hearing aid sales could be an excellent opportunity to generate greater awareness of the importance of good hearing healthcare and eventually lead to more prescription device sales.

OTC Hearing Aids Cannot Offer the Same Quality

OTCs cannot compete with traditional hearing aids in terms of technology, aesthetics or the broad fitting range available for different hearing loss configurations.

The general public tends not to fully understand the level of advanced technology found in a pair of prescribed hearing aids today. OTCs could help introduce patients to hearing aid technology and educate them on the advantages of prescription hearing aids compared to OTCs.

The fear of appearing older is why many patients avoid purchasing and wearing hearing aids. Significant innovations have been made in hearing aid design; many prescription hearing aids are nearly invisible. This has led to higher adoption of prescription hearing aids by patients as aesthetics is an important factor for many. Prescription aids fit by a hearing care professional are often more aesthetically pleasing than an OTC – another reason why a user of an OTC may eventually seek a personalized hearing solution from a hearing aid dispenser.

OTCs are designed for individuals with perceived mild to moderate hearing loss. OTCs are not an option for patients with a more significant degree of hearing loss or anyone under 18 years of age. Even though the majority of age-related hearing loss configurations follow a sloping pattern, each individual hearing loss is unique. So OTCs will not meet all of a patient’s eventual hearing needs, creating a likely requirement to upgrade to a prescription hearing aid that can appropriately provide amplification giving the user an optimal hearing experience.

How OTC Hearing Aids Can Help Your Patients and Revenue Growth

Not only do OTC hearing aids unlock new revenue streams for your clinic, but the awareness of these devices drives a new segment of the population to consider amplification who may not have been willing to consider hearing aids otherwise.

Americans are becoming more inquisitive about their hearing health. Data from Google reveals interest in hearing aids reached an all-time high in their search engine during the middle of October 2022: the exact period of time that OTC hearing aids entered the market. Digging deeper into the data, another noteworthy trend emerges: there’s been an upsurge in hearing aid-related searches containing a large retail brand name, such as “Walgreens.” People are interested in buying OTC hearing aids and many intend to visit a big-box retailer or order directly from manufacturers.

Therefore, the best way to include your clinic in this conversation is to provide this captive audience with the information they are looking for and keep them engaged with your digital marketing. More specifically, utilizing an online hearing screening solution to your website can be an excellent engagement tool.

This next section will discuss some of the most successful OTC selling strategies observed and how online hearing screeners, like SHOEBOX Online, can power this growth.

PART 2 – How to Increase OTC Hearing Aid Sales and Revenue With Online Hearing Screening

Education Leads to Increased Revenue

With the introduction of OTCs into the marketplace, many Americans are considering buying hearing amplification for the first time. The ease with which they can be purchased means that many turn to the Internet to research and compare devices. This is generating new opportunities for clinicians to use education as a “conversion” marketing strategy. Education is one of the most effective ways of how to sell hearing aids. It can also help you create and strengthen relationships built on trust and expertise.

Consider sharing your knowledge with your community by regularly posting content on this subject on your website and social media channels. This content can range from occasional social media posts to new videos and blog posts which break down hearing-related information and new products.

Online hearing screening has been proven to be a highly effective “call-to-action” at the end of these content posts. Use it to engage with potential patients who have read your content as a “next step to learn more.” This is especially great for those in the early stages of learning about their hearing health.

Online Hearing Screening: A Patient-Driven Experience

A well-designed online hearing screener allows the participant to test their hearing in the convenience of one’s own home using their mobile or desktop device. This is an excellent way to educate and motivate an individual to pursue better hearing health, establishing your clinic as a trustworthy and modern partner in this journey.

The SHOEBOX Online screener uses patented technology to provide participants with straightforward results utilizing thousands of data points to give participants an unbiased understanding of their unique hearing status. SHOEBOX Online can be integrated into a clinic’s website and can be customized for branding, making the experience seamless. Once the participant completes their test, the clinician will receive their contact information, access their test results, and obtain a general idea of their needs to help establish a strategy for next steps.

What better time to engage with someone experiencing hearing loss than immediately after taking a hearing test and reviewing their results? People want more control over their hearing care, and online hearing screening puts them in the driver’s seat. It also opens the door to an increased level of conversation, with both parties having access to the same data. With more data, the narrative quickly progresses from living with hearing loss to working toward treatment.

Hearing Health for Everyone

It’s not just aging demographics curious about hearing health. The increased interest in OTCs coupled with easier access to hearing testing will conceivably move younger populations towards taking more ownership of their hearing. Many products in the marketplace give wearers the ability to customize their audio experience in both real-life and virtual environments. For example, one may want to increase the volume of a conversion in a busy restaurant while decreasing background noise. This technology may also enhance sounds coming from music, movies and video games. These innovations will continue to generate hearing technology awareness in younger demographics.

Amplification is now available in popular technology products. A great example can be found with Apple’s “Conversation Boost” feature now included with AirPods. These devices allow people with normal hearing to customize their hearing by boosting desired speech sounds while decreasing background noise. Although these devices do not customize a listening experience based on one’s hearing level and cannot deliver the more dynamic experience of a prescription hearing aid, they can be an excellent pathway toward seeking and adopting amplification.

We live in a world that makes tracking personal healthcare data commonplace. Wearables track vital healthcare data and allow their owners to make data-driven decisions regarding their well-being. Why should hearing be any different, and why shouldn’t your clinic provide knowledge in this journey? Offering tools such as online hearing screening will help establish your clinic as an authorized source of knowledge by supplying individuals with valuable data that allows them to understand their unique hearing needs as they experience amplification.

Part 3: How to Drive Traffic to Your Online Hearing Screening Test?

Adding an online hearing screener to your website, such as SHOEBOX Online, is just one part of the process: you still need to generate relevant website traffic. There are various ways to achieve this goal, and during this section, we’ll break down some common ways hearing clinics use digital hearing screening to increase revenue and dispense more hearing aids.

Direct Mail and Print Advertising

Print advertising and direct mail can still generate new business for your clinic. Not only is it effective at targeting local audiences, it often brings a high level of credibility. In addition, digital marketing has provided print advertising with the ability to increase engagement and analytics via customized landing pages. This advertising strategy can be especially effective when targeting a less tech-savvy audience.

Publications and direct mail prices and options will vary from region to region and industry. For example, many publications offer a hybrid package that allows for print and digital advertising.

How It Works Well With SHOEBOX Online

Building a landing page on your website with an online hearing screener is an excellent way to convert people arriving to your website from print advertisements to book more appointments. Adding a QR code is an effective way to bridge the gap between print and digital. Plenty of free QR generators make this task easy to manage, such as https://www.qr-code-generator.com/.

Designing an ad which promotes free and no-obligation hearing screening with a QR code leading to a landing page containing an online hearing test is an excellent way to encourage engagement.

Social Media

Social media is a great way to connect with your target audience. Facebook, YouTube, Twitter, Instagram and LinkedIn all vary, but each of these platforms can help your clinic reach different audiences and build a brand based on knowledge and trust. You are experts on hearing health, and social media enables you to share this knowledge. It can help you stand apart from the competition.

Frequent posting is the best way to promote your brand on social media, and it’s also essential to reply to any comments or questions in a timely manner. Remember: the number of followers isn’t as significant as the amount of engagement your social media generates. Social media gives your business a face, which is crucial when building authenticity in a local market.

Additionally, each social media platform has advertising options that allow you to promote content to specific audiences. Targeting to particular groups, including location and age, can be very effective, especially when combined with in-market targeting to people researching hearing aids. The cost will range for each clinic, but each option has tools that allow you to adjust budgets based on real-time data.

How It Works Well With SHOEBOX Online

Online hearing screening pairs well with social media: they both build engagement. Posting and sharing links to your website’s screening solution is an incredible way to convert the impulse generated from social media to a highly effective engagement point. This strategy is especially useful when running paid advertising with campaigns targeting people in your region interested in purchasing hearing aids.

Google AdWords

Google is a critical part of the digital marketing puzzle. It’s the first digital point of contact most people will have with your clinic’s brand.

Paid search is a digital marketing strategy that allows advertisers to show their ads on search engines’ results pages such as Google and Bing. This form of advertising utilizes a pay-per-click betting strategy, meaning that the advertiser only pays when the users click on an ad. Typically, the advertiser who bids the most will receive the best placement on the search results page. Most paid search ads are text-based and contain a title, description and path name. However, other factors such as ad content, competition, land page content and website usability can also play a role.

Research and find out what your patients are searching for in your specific region. SEMRush (https://www.semrush.com) and their free service are great places to start. Typically, you’ll find that keywords such as “hearing clinic,” “hearing clinic near me,” or “hearing aid clinic” are going to be critical keywords. You’ll also want to add geographic terms to your keywords, such as your city, neighborhood, county or other terms related to your location. This strategy is particularly effective for hearing clinics interested in offering teleaudiology services.

How It Works Well With SHOEBOX Online

Traditionally, location plays a significant role in determining which hearing clinic someone visits. Google AdWords can help you expand your clinic’s footprint by targeting nearby regions. This strategy is especially effective with a unique selling proposition, such as allowing people to test their hearing online for free. Be sure that both your ads and landing pages promote free hearing testing. This strategy gives your potential customers an instant engagement point when the impulse is at its highest.

SMS and Email Marketing

SMS and email are two of the most affordable and effective marketing tools. Both are wonderful ways to build and encourage engagement. Also, these tools allow you to communicate with your customers and keep your clinic top-of-mind. There are many platforms created to make these campaigns easier to manage, such as MailChimp (https://mailchimp.com/) or Constant Contact (https://www.constantcontact.com/).

Keep accurate records of your patients and potential patients’ contact information.

How It Works Well With SHOEBOX Online

OTC hearing aids may be beneficial for the early days of hearing loss for select patients, but eventually, most people with hearing loss will require the amplification of a prescription hearing aid along with the sophisticated care of their hearing aid provider. It’s essential that you keep in touch with your existing patients. Text Messaging or mass email combined with online hearing screening can give your clinic an effective way to stay in touch with current patients while providing them with an instant way to test their hearing. Not only does this keep hearing top-of-mind for your patients, but it also gives you invaluable insight into their hearing health. With a list of potential patients, this same digital marketing strategy can effectively lead to new revenue.

Conclusion

OTC hearing aids will be a chapter in many individual hearing care stories. Today’s hearing aid buyer has a lot of information and options available to them, and your clinic has a crucial role in this journey. Your clinic has an excellent opportunity to educate your community about the various innovative hearing health solutions on the market, including OTC hearing aids. In addition, online hearing screenings are an excellent way to stand out from the competition and encourage engagement from potential and current patients.

Please let the SHOEBOX team know if you’d like to learn more about how SHOEBOX Online can help your clinic grow its revenue.

References

• https://www.verywellhealth.com/young-people-at-risk-of-hearing-loss-6833949
• https://gh.bmj.com/content/bmjgh/7/11/e010501.full.pdf
• https://www.youtube.com/watch?v=hJrGCN2nTuI
• https://www.efhoh.org/content/uploads/2018/08/State-of-Hearing-Aids-Provision-in-Europe-2018.pdf
• https://www.whitehouse.gov/briefing-room/statements-releases/2021/07/09/fact-sheet-executive-order-on-promoting-competition-in-the-american-economy/
  https://www.youtube.com/watch?v=ALMSnvpYzP4

The post Increase Revenue with OTC Hearing Aid Sales: A Guide to Understanding OTCs and Using Online Hearing Screening and Marketing appeared first on Shoebox Ltd..

In addition to expanding available and appropriate hearing testing locations, there are also advantages to testing outside of a sound booth. This can include a better patient experience for those uncomfortable in confined or air-tight spaces and a better clinician-patient connection during testing, which can be especially helpful for those for whom hearing testing is stressful. From a business perspective, maximizing clinic spaces other than the booth can help increase the return on investment on room space and can help lower the wait times for basic evaluations, not to mention providing a viable option for those unplanned additional tests or ENT Clinic add-ons.

Patient Experience: Some patients feel claustrophobic and uncomfortable while seated in a small, soundproof audiometric booth. An anxious patient may not provide optimal results because they are worried or preoccupied.

“If I feel that my patient is struggling during the testing session, I’m going to do my utmost to make them as comfortable as possible. I might opt to use software-based SHOEBOX, which is an audiometer optimized for use outside of a sound booth so that I can continue to be in the same room as that person to provide them additional encouragement and support,” explained Renée Lefrançois, Director of Audiology at SHOEBOX.

Additionally, the mobility constraints of a sound booth may be problematic for patients that require assistance. To achieve effective sound blockage from the outside, many double-walled sound booths have a door ledge or series of ledges that can be hazardous. A typical sound booth floor area is approximately 8 square feet or less. Maneuvering can be a concern for some patients with a disability, especially with the added requirement of a wheelchair or walker.

Increased Efficiency: SHOEBOX makes it easy to perform hearing testing and screening that can power a wide range of processes. These workflows can include fully remote screening, mobile diagnostic testing, and automated basic testing. Using SHOEBOX’s pre-screening products can help determine who to prioritize and ensure a full diagnostic test only for those who need it.

In addition, in a busy clinic, every day is different. Every patient’s needs are different. Sometimes you have add-on patients, especially in ENT clinics. These patients come in for a medical evaluation but may have erroneously not been scheduled for a hearing test. SHOEBOX is ideally suited as a solution for add-on patients who may have had to wait months for an appointment.

Backlog Issues: The investment in a sound booth is high. “There are some inherent problems associated with audiometric sound booths. The first and most obvious is the cost of the device, typically starting at $4,000.” (Alberto Behar, 2020).

In addition, the square footage a sound booth takes up in a clinic is costly. “The more sophisticated the booth is, the more space it requires, as is its mass. If there is a need also to isolate the audiometric operator, then a double room is required, and more space has to be allocated.” (Alberto Behar, 2020).

The average U.S. retail space renting for approximately $23.00 per square foot is valuable real estate that could be used for more profitable activities. Supplementing the clinic’s existing sound booth with SHOEBOX audiometric testing allows more patients to be tested without incurring the cost of another sound booth.

Save Money: Patient no-shows are a costly problem, both for providers as well as for patient outcomes. The Ontario 2020 hearing test fee guide suggests $147 for complete hearing assessments and $120 for hearing aid recommendations. So if a patient misses a sound booth appointment, instead of waiting months to be re-booked, they can quickly be scheduled for a mobile test to determine the need for more diagnostic testing.

Other cost necessities include calibrations and upkeep of the room itself. ANSI requirements state that calibrations of a sound booth take place annually. In addition, over time, the booth itself will get older and require general maintenance. Some studies claim that a significant percentage of the booths currently being used for hearing testing do not comply with the audiometric standard requirements.

Another costly consideration with respect to enclosed sound booths is the need to disinfect the area, and the air quality, between patients. A typical sound booth appointment can take up to an hour to complete and, based on the clinic’s ventilation systems, may require 15 – 20 minutes between patients. The room must be cleaned, disinfected, and ventilated between each patient. Mobile testing can be used in alternate quiet rooms in the clinic throughout the day to help bridge those timing gaps.

Conclusion

The Canadian Audiologist Journal states, “Results of studies support the use of alternative means that allows obtaining similar results to a sound booth. The key issue is maintaining and controlling the background noise levels so that the hearing of the subject being tested is not affected.” (Alberto Behar, 2020).

SHOEBOX incorporates several sets of Maximum Permissible Ambient Noise Levels (MPANLs) to choose from depending on the test environment (ANSI or OSHA). Should these levels be exceeded during a testing session, SHOEBOX will alert the administrator with several types of configurable notifications.

SHOEBOX is an ideal complement to the in-clinic booth with its ability to conduct accurate audiometric assessments in any relatively quiet environment, improving processes with new workflows, and creating a pleasant alternative to an enclosed sound booth, all while lowering expenses.

There are several key benefits to adding boothless testing to your clinic offering; the bottom line is that SHOEBOX offers you multiple noise-monitored testing options to help you better meet the needs of your patients.

Alberto Behar, P. (2020). Do We Really Need an Audiometric Booth? Canadian Audiologist.

The post Boothless Audiometry: More Efficient, Improve Your Patient Experience, Resolve Backlogs and Save Money appeared first on Shoebox Ltd..

Starting a hearing clinic was anything but easy. Dr. Blair faced the real challenge of balancing the desire to open quickly with the constant difficulty of keeping costs down. SHOEBOX ended up playing a vital role in achieving this goal with its affordability, ease of use, and adaptability. 

Dr. Blair estimates that SHOEBOX’s quick setup helped her clinic open and start seeing patients approximately two months earlier than initially expected. In addition, the time saved by using SHOEBOX helped her save an estimated $15,000 in overhead expenses by reducing the time the clinic sat empty and more money was saved by not needing to purchase a traditional audiometer. Combined, Dr. Blair thinks she saved a total of $40,000 in start-up costs by choosing SHOEBOX.

“SHOEBOX. It was an affordable solution, and it was very quick and easy to get. And in doing that, we were able to provide the services fast for the patients, open the doors and also be someone in the area that has something new, something different than what everybody else does here,” explained Dr. Blair.

The portability of the SHOEBOX audiometer has had an enormous impact on Dr. Blair and her team’s workflow. Her hearing care coordinator can enter all the patient’s demographic data into the portable audiometer as soon as they arrive. Dr. Blair then uses the SHOEBOX unit to perform testing on the patient. The results are simple to share with the patient seeing their test on the mobile audiometer’s screen, promoting higher engagement and trust.

Our tablet-based audiometer utilizes ambient background noise testing, opening the door for clinicians such as Dr. Blair to bring boothless, clinically valid audiometric testing to their clinics. Boothless testing combined with its quick and easy-to-use interface makes for a more pleasurable experience for everyone. 

“Nobody likes the soundproof booth. It’s something people are used to when they’ve had a lot of hearing tests, but nobody actually likes going in there,” said Dr. Blair. “So, people are really receptive to that and enjoying the fact that they get to sit in an open room and have their testing done. Testing is quick; it’s easy.”

Time is a precious commodity for a small business, and SHOEBOX’s ability to instantly upload test results to a HIPAA-compliant cloud-based data management system is a tremendous benefit. In addition, keeping everything paperless helps keep Dr. Blair’s clinic running efficiently.

In the beginning, Dr. Blair looked at SHOEBOX as a temporary solution that would help her open her clinic before having a traditional audiometric testing booth permanently installed. However, the more she and her team worked with it, the more they fell in love with it, with it making sense to keep using SHOEBOX to support all of their audiological diagnostic testing.

“I thought, ‘Oh, how cool. That’s gimmicky, or that’s not going to be something that is valid,” explained Dr. Blair. “The more I researched it and read the studies about it, the more impressed I was. And so, when we decided to use it, it was a very good option for us.”

The optics of operating a hearing clinic without a traditional audiometric testing booth were a concern initially. Now, Dr. Blair thinks that her clinic’s utilization of a tablet-based audiometer makes New Hope Hearing Solutions unique, so much so that she has coined the term’ open audiometry’ as a way to describe the clinic’s boothless hearing screening process.

One of the biggest challenges facing many rural hearing clinics is connecting and providing audiometric testing to patients in any location, regardless of its remoteness. However, with everything needed for testing being completely portable, Dr. Blair and her team can offer audiological testing in locations convenient for them, including primary care groups, health fairs, community assisted living facilities, and more. Eventually, she envisions utilizing SHOEBOX to conduct testing for hearing conservation programs and providing telehealth services.

“In our practice, we love the flexibility. We love how affordable SHOEBOX was, and how accessible it was. And starting a new practice, especially in this day and age, was a leap of faith. And so, I just think that it’s fun to have started this and using something new and innovative like SHOEBOX,” further elaborated Dr. Blair.

At SHOEBOX, we build audiometric testing solutions with clinicians such as Dr. Blair in mind, and we couldn’t be more thrilled to play a part in the success of New Hope Hearing Solutions. Learn more about how SHOEBOX can make diagnostic hearing evaluation more manageable while helping your clinic generate more leads and revenue sources by reviewing our solutions for hearing services. Also, take a moment and visit the New Hope Hearing Solutions website.



The post Case Study: New Hope Hearing Solutions Saves $40,000 in Start-up Costs Using Boothless Audiometer Testing appeared first on Shoebox Ltd..

Our team is often asked these questions, and it’s the inspiration behind the marketing tips and strategies we’re excited to share with you in this post.

It is truly amazing when we stop and think of all the incredible things our ears do for us every day. Our hearing can help us pick out the words from a favorite song that is stuck in our head; it can pluck out the voice of a loved one in a crowded restaurant; it can connect us to nature with the sounds of waves crashing on a beach on a sunny summer day. Our hearing quite literally is the soundtrack to life.

Everyone’s hearing story is unique; the same can be said about one’s hearing healthcare journey. Many effective marketing strategies for finding potential patients (also known as generating leads) for a hearing clinic is to provide these individuals with the information they need when they seek it. It was with this in mind that we created SHOEBOX Online.

SHOEBOX Online can be used as a lead generation tool to enhance your current and future marketing endeavors while optimizing your marketing budget by providing an engaging online hearing screening tool that can be added directly to your website. If you’re not familiar with our SHOEBOX Online solution, you can review our overview page to explore its various features and uses; you can even take the screening test for yourself and see how it works first-hand.

Your audience will have the power to screen their hearing in less than two minutes from their personal mobile or desktop device using any type of headphones. Once complete, your clinic will receive the screening results and the contact information for the individual. In addition, the screening test itself can be customized so that it blends seamlessly into your site’s design (colors, logos, fonts, etc.), further establishing your clinic as a trusted hearing resource.

After completing the online test, the individual can email themselves a digital copy of their online screening test results, but only if they provide their accurate contact information. This email ensures a reminder of your clinic in their inbox and can be used as a nudge to take that next step to reach out and book a follow-up appointment if the screening results indicate that one is needed.

SHOEBOX Online provides your clinic with a powerful call to action (CTA) in any of your outreach activities, whether that be email or direct mail campaigns, print or digital advertising, and even social media marketing. Many of our clients have found success running these types of campaigns with ad copy that promotes their “simple and mobile-ready hearing screener.” They instantly see higher engagement and conversions with the offer of a free online hearing screening test. Not only does this strategy produce more leads, but it makes you stand apart from your competition while getting more results from your marketing budget. Tracking your marketing analytics is easy to set up, empowering you to make data-driven decisions to grow your business.

Developing communications that maintain and grow relationships with existing patients is another effective and affordable way to generate more revenue for your clinic. SHOEBOX Online opens the door to some powerful tactics to re-engage with your existing patient base and improve their lifetime value. For example, some of our clients send emails, text messages, social media blasts or make phone calls to their existing patients, encouraging them to screen their hearing online. Not only does this strategy cost next to nothing, but it helps you stay connected with your patients and prospects with a reminder that your clinic is a trusted resource for their individual hearing health.

We’ve also had clinics generate leads by promoting free online hearing screening as the CTA for remarketing campaigns (learn more about remarketing). This strategy keeps your clinic’s brand top-of-mind while having an engaging message. Generally, these campaigns are very affordable to run and increase brand recognition. Campaigns can target website visitors as a whole or target specific groups who have taken particular actions. All tracking and management of remarketing campaigns are done using third-party platforms.

We all have unique hearing healthcare experiences. The most effective marketing strategy for generating qualified leads for a hearing clinic is to provide potential patients with the information they want when they want it. Using your marketing as a medium to educate and motivate your audience will produce more leads for your clinic and result in more quality appointments booked.

We look forward to continuing to share the stories of how our hearing screening solutions are helping clinics such as yours exceed marketing goals. Have any questions? Would you like to learn more about SHOEBOX Online? You can use the contact form below to reach out to our team.

The post How Clinicians are Using Online Hearing Screening to Increase Appointments appeared first on Shoebox Ltd..

Launched May 1st, 2011, Chime Social Enterprise offers NHS audiology services and began as a not-for-profit spin-off from the United Kingdom National Health Service (NHS). Their services include hearing tests for adults and children of all ages as well as a commercial focus that aims to provide people with hearing impairments the best possible solution at an affordable price – with any profit wholly and directly supporting the NHS service. With over 275 years of experience across the team, Chime’s clinical staff and administrative teams can offer patients a unique and efficient experience.

Business Challenge

With the recent challenge of the global pandemic causing many COVID-19 restrictions, it has become difficult and potentially dangerous for patients to get to a hospital or facility for hearing tests. Chime needed the ability to test patients in a safe environment as well as offer assessments to those who were unable to travel or did not want a face-to-face service. SHOEBOX Online provided an excellent solution to help reduce footfall in hospitals and offer a safe and convenient service to vulnerable patients. Anna Trotter, Principal Clinical Scientist, Chime Social Enterprise, states, “SHOEBOX Online has been incredibly helpful for us to be able to work safely in the hospital and reduce the need for in-person testing.” Trotter continues, “Patients that need a reassessment have been able to complete the screening test at home and only come in to see us if the result  appeared to show any unexpected changes, and they felt safe for a face-to-face visit.”

Business Process

Both clinical staff and those who work as part of the Chime administrative team are currently using SHOEBOX Online as a convenient and easy-to-implement service for all existing and future patients. After speaking with a patient, Chime provides a unique link to those who have requested a hearing test, allowing the patient to take the screening test at home. Once complete, the results are immediately downloaded into the patient management system for review. Based on results, Chime can offer follow-up care, including remote fitting for hearing aids.

The need for remote services during a pandemic has been a necessity; however, Chime has found this service so beneficial to their patients; they plan to continue to offer SHOEBOX Online screening testing regardless of restrictions as a regular service. SHOEBOX Online has allowed the organization to meet its NHS contract requirements and keep staff and patients safe. It also provides an innovative solution for the future so that patients can access the service in whatever way suits them best.

Outcome

Chime has always prided itself on excellent service; using SHOEBOX, they have realized several benefits. They can offer more help to more patients in less time. Reassessments are completed more efficiently; patients can take a test from home and get immediate results without waiting for an appointment or face-to-face meeting. Trotter says, “We have been able to see patients in the numbers required to meet 100% of our contractual obligation during a pandemic.” Together Chime and SHOEBOX have helped deliver an invaluable service to many patients during a pandemic and will continue into the future.

Watch a video interview between SHOEBOX Senior Product Manager, Finn Allen and Principal Clinical Scientist at Chime Social Enterprise, Anna Trotter below.

Find more information about our online hearing screening solution

The post Case Study: Chime Social Enterprise Meets 100% of Contractual Obligations Using SHOEBOX Online appeared first on Shoebox Ltd..

Read the Full Article Here

The post Auditory Screening Tool Finds Permanent Home at Bruyère appeared first on Shoebox Ltd..