SHOEBOX Online V3.16 contains the following improvements:
- UTM Parameter Support: Customers are able to leverage industry-standard UTM Parameters” in SHOEBOX Online URLs to tag traffic to SHOEBOX Online with campaign information. The value of this improvement is the ability to track the campaign’s effectiveness and make refinements if necessary.
- New language Ukrainian: SHOEBOX Online is available in Ukrainian, opening up new opportunities in new markets and demographics.
- Call to Action URL: The Call To Action on the results page has been updated to include some details about the test that was taken on the external URL when a participant clicks on the Call To Action button. This new action offers an improved user experience and a smoother transition from SBO to an external site.