As with any significant transformation, the introduction of Over-the-Counter (OTC) hearing aids into the hearing industry is causing many clinic owners to re-evaluate their operations. In addition, a shift of comparable significance is happening with potential patients as they explore and shop for devices that suit their budget and amplification needs.
In this article, trends observed regarding OTC interest will be explored, as well as presenting exciting ways innovative digital audiometry effectively meets the needs of both clinicians and potential patients by offering education, engagement and partnership opportunities.
I recently visited the pharmacy in the small town where I grew up. It's the same place I spent years facing up shelves and mopping floors as a high school kid on weekends.
Growing up in a small town, there were few student job prospects. I started by doing farm work; to be fair, it would be better described as cleaning stalls. The job was tough, and the aroma was worse. There were also those couple years of pumping gas at a local highway gas station; it didn't smell much better. Working in a drugstore was a nice change.
Business runs on data and the procedures that safely store and manage it. Data security has become more complex as companies shift to remote or hybrid working environments, opening the door to potential data breaches or other cybersecurity challenges.
Hearing loss can affect anyone. The 2021 World Report on Hearing, published by the World Health Organization (WHO), found there are over 1.5 billion people alive today that live with some level of hearing loss. Even more worrisome is that this figure is predicted to grow to an estimated 2.5 billion by 2050. This forecast is particularly heartbreaking because much of this hearing loss could be prevented by merely connecting people with the hearing care they require when it's needed.
Increasing hearing care availability and access to validated hearing testing is an excellent approach to curbing hearing loss. At SHOEBOX, we believe that hearing testing is something that should be obtainable to everyone. We build audiometric solutions developed to support hearing care professionals through increased efficiency, accuracy and convenience. We think the most promising pathway to boosting hearing care is through digital audiometry.
SHOEBOX Ltd. has received the Hearing Technology Innovator Award for SHOEBOX PureTest and a Honorable Mention for SHOEBOX Remote in the 2022 Hearing Technology Innovator Awards!
Through the annual awards program, Hearing Health & Technology Matters (HHTM) recognizes technological innovation and achievement in the hearing industry. This year’s awards program saw dozens of innovative technologies, submitted from companies across the globe in eight categories. Shoebox PureTest won the Equipment - Mobile Testing category and SHOEBOX Remote received an honorable mention in the Remote Care category.