Ottawa, ON, January 12, 2021: Today, SHOEBOX Ltd. announced the launch of SHOEBOX Audiometry PureTest a turnkey solution to help ensure that occupational hearing testing is conducted in a consistent and compliant manner across an entire organization.
SHOEBOX Wins Coveted Innovator Award
Ottawa, ON — October 17, 2020: SHOEBOX Ltd announced today that it has been awarded the Silver Hearing Technology Innovator Award in the inaugural Hearing Technology Innovator Awards. Through the annual awards program, Hearing Health & Technology Matters (HHTM) recognizes technological innovation and achievement in the hearing industry. This year’s awards program saw dozens of innovative technologies submitted from companies across the globe.
The majority of older adults with mild hearing loss are unaware of it, a startling fact that can have an impact on a person’s wellbeing. The social and health consequences related to hearing loss are many including fatigue, anxiety, social isolation, depression and dementia.
Historically, non-specialists have assessed hearing ability subjectively, for example, by using the whisper or finger rub test. Furthermore, we know screening for hearing loss as well as providing timely and appropriate referrals are important, yet not always routinely practiced in primary care. Given a large number of older adults with hearing issues and the lack of assessment through primary care, we know a new model for hearing care delivery is needed to improve health outcomes for Canadians.
Mobile hearing screening technologies have emerged on the market over the past several years. They put technology in the hands of non-specialists and provide an easy-to-use, objective assessment of hearing that helps make non-specialists allies to hearing healthcare professionals.
Continue reading at Canadian Audiologist
The idea first came to Dr. Matthew Bromwich while on his annual visit to treat children in Iqaluit.
Many of the patients the CHEO ear, nose and throat specialist and surgeon saw in the North — where children suffer hearing loss at three times the national average — needed hearing tests. That often meant flying them and their families down to Ottawa because no audiologist was available in Iqaluit.
To 44-year-old Bromwich, who has been described as an “ideas factory,” it was a problem begging for a solution.
“I said: ‘Why can’t we fit something in a shoebox and send it up and do testing there?’”
Continue reading on The Ottawa Citizen
There are a number of traditional marketing channels that audiologists have used and continue to use to generate traffic for their clinics. These include online marketing, email marketing, the utility of a website, blogs, and testimonials to offer credibility and education to the consumer. Word of mouth and even snail mail campaigns are still commonplace strategies. For many clinics, these practices are sufficient to generate respectable traffic. However, many clinics want to increase the number of people coming through the door to boost revenues, especially as their business expands.
Continue reading on Hearing Health Technology Matters
Clearwater Clinical Limited announced that the company has received CE Mark Approval — signifier that products sold in the European Economic Area (EEA) have been assessed to meet safety and other protection requirements—for SHOEBOX Audiometry in Europe as an audiometer intended for diagnosis of human hearing loss. SHOEBOX, according to Clearwater, is reportedly “the world’s first CE-Marked” iPad-based audiometer.
Read more at The Hearing Review